Swisscom TV

Campaign

"You've earned it"

Being a football fan means being ready to suffer. Sometimes a lot. 

During a game you're always on the edge (doesn't work for fans of Bayern München). 

We position Swisscom TV's UHD live broadcast as a reward for all this. With a campaign that is a tribute to all true dedicated fans out there.

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Agency: Heimat, Berlin

Director: Johan Kramer

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My part: Campaign concept,

Script, Copy